The Humanitarian Bowl is a played annually at 33,000-seat Bronco Stadium on the campus of Boise State University in Boise, Idaho, since 1997. The game currently matches a team from the Mountain West Conference with one from the Western Athletic Conference. The game was established in 1997 as the Humanitarian Bowl, sponsored by the World Humanitarian Sports Hall of Fame.
The game was sponsored by Micron Technology from 1999 to 2002 under the name Crucial.com, which sells computer memory upgrades from Micron. The bowl game had no sponsor for the January 2004 game. In December 2004, the name was changed to the MPC Computers Bowl. MPC Computers was formerly MicronPC, the computer manufacturing division of Micron, but split from Micron and has no affiliation with Micron. In April 2007, it was announced that the bowl will again be called the Humanitarian Bowl. In May 2007, Boise-based Roady's Truck Stops was announced as the new sponsor, thus renaming the game the Roady's Humanitarian Bowl.
